I work at a zoo for non-releasable native wildlife. At our red fox exhibit, on a guided tour, a third grader asked: “what does the fox say?” I gave him a straight answer and his friends laughed hysterically. Young boys being goofy- that’s not unusual. I forgot all about it. A week later, another staff member mentioned giggly kindergarteners and asked if I had seen it?
Almost a quarter billion people watched the official video for “What Does the Fox Say” on YouTube by the time I heard about it. Related videos have millions of hits. It didn’t occur to me that the nine year-old might be making a tongue in cheek pop-culture reference.
I missed a golden opportunity to connect with my audience. I didn’t have my finger on the pulse. So, in case you have no idea what I am talking about, the dance song by a Norwegian comedy group illuminates a pressing dilemma. It tells us, insightfully, “cow goes moo, frog goes croak and the elephant goes toot” (who knew); but what does the fox say?
If knowing that elementary students love it does not inspire you to watch the music video, the costumes and dance moves are worth the 3:45 of your time. The surprise ending is just gravy. Plus, you never know when it might come in handy. I had a parent raise his hand during a program for fourth graders and ask, completely off topic, “What does the fox say?” I shared my story of being clueless and said I am practicing the dance moves. Everyone laughed and it got my audience engaged. Next time someone asks, I may just bust out those dance moves.